Who would be the audience for your media product? How did you attract/address your audience?
Our target audience for our film are teenagers of both men and women aged between 15-20 years old. We felt teenagers would be the best choice as our target audience as we would have a better idea of what kind of storylines and conventions they would like and enjoy and we were able to find this out by asking our peers questions about what kind of horror films they liked and why. We did this by making a questionnaire and passing it around a group of our peers. The horror genre is very popular with teenagers and young adults so we decided to match our characters to that age bracket so that our audience would find it easier to relate to them and their situation.
Below is a link to a few people watching our opening and then giving us feedback on what they liked about it and what could be improved.
http://www.youtube.com/watch?v=78UYXTBRY_o&feature=youtu.be
